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Marketing & Business Development: The Managing Partner’s Perspective

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According to recent MPF surveys, marketing and business development are top of mind among managing partners of smaller and midsize law firms. More and more firms are hiring in-house marketing professionals, increasing their marketing and business development budgets, and shifting resources toward business development, including sales training for lawyers young and old.

In this fast-paced webinar we presented for the Legal Marketing Association, we discussed with three managing partners their insights and perspectives on law marketing and business development.

Click here for the Webinar.
Click here for handout materials.


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